OBONGJAYAR - Paradise Now - LP - Orange Vinyl [MAY 30]

LP - Indies Exclusive Limited Edition Orange Vinyl. 

Obongjayar has announced his forthcoming album PARADISE NOW due May 30th via September Recordings. The announcement comes alongside his new single “Sweet Danger” and a dynamic accompanying music video. His latest offering serves as a flirtier counterpart to previous single, “Just My Luck,” incorporating sultry guitars and a fanfare of horns as OB sings, “heard you like the bad boys, yeah I’m a bad boy, can’t stop, won’t stop.” Set in a seedy South London hotel, the music video is a montage of larger-than-life characters, each leaning into their own version of beauty and danger.

“Sweet Danger” follows his previously released singles, “Not In Surrender” and “Just My Luck” all of which come together to provide a peek into his forthcoming 15-track album. Produced between London and LA with Kwes Darko (Pa Salieu, John Glacier), Yeti Beats (Doja Cat) and Beach Noise (Kendrick Lamar, Baby Keem, Bakar), PARADISE NOW promises adventure while showcasing OB’s most intimate storytelling yet. He grapples with everything from self-acceptance and transcendence to grief and loneliness, FOMO, procrastinations and never-ending nights, all of which is set to candy-coated electro-pop synths and soaring strings, proving why he is one of the most thrilling voices to come out of the UK to date. Standing testament to Obongjayar’s skilled vocals, the album features no other artists other than his good friend and frequent collaborator Little Simz, with whom OB recently collaborated with on her recent single “Flood.”

About Obongjayar:

Born in Lagos and raised in Calabar, Nigeria, before moving to the UK when he was 18 years old, while growing up, Obongjayar found an escape in music. Growing up in Nigeria, Obongjayar gravitated towards American hip-hop and R&B - Eminem, Ciara, Nelly, Snoop Dogg, and his prized possession, a bootleg Nelly and Usher compilation. It wasn’t until moving to London in his late teens that he really began to appreciate Nigeria’s musical heritage. First releasing his own music through Soundcloud, what quickly followed was a string of hugely successful EPs and singles including “God’s Own Children” which earned him an Ivor Novello award. In 2022 he released his debut album Some Nights I Dream of Doors to critical acclaim with praise from the likes of i-D, Crack Magazine, The Guardian, NPR, DIY and more.

With a truly unique sound blending everything from electronic, soul, pop, afro-beat and more, his compelling music characterised by his thoughtful and emotional lyrics have led him to collaborate with everyone from Jeshi to Little Simz to Pa Salieu, and most recently Fred Again... on "adore u," that found the producer sampling Obongjayar's "I Wish It Was Me" and garnering over 225 million streams globally.

Tracklist: 

1. It's Time
2. Life Ahead
3. Peace in Your Head
4. Holy Mountain
5. Jellyfish
6. Talk Olympics
7. Prayer
8. Moon Eyes
9. Sweet Danger 
10. Not In Surrender 
11. Instant Animal
12. Strong Bone
13. Born In This Body
14. Just My Luck 
15. Happy Head