{"product_id":"pins-if-im-alive-now-then-i-was-dead","title":"PINS - If I'm Alive Now, Then I Was Dead","description":"\u003cp\u003e\u003cspan\u003eManchester post-punk group \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003ePINS\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e capture a profound sense of rebirth on their 4th studio album - and first since 2020's '\u003c\/span\u003e\u003cem\u003e\u003cspan\u003eHot Slick\u003c\/span\u003e\u003c\/em\u003e\u003cspan\u003e' - '\u003c\/span\u003e\u003cem\u003e\u003cspan\u003eIf I'm Alive Now, Then I Was Dead\u003c\/span\u003e\u003c\/em\u003e\u003cspan\u003e'. Driven by pure personal pleasure, the band created this record as a cathartic exploration of existentialism, true love, grief and loss. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe album's central themes are visually anchored by its striking cover art, shot by photographer Timon Benson and directed by Helenskia Collett at Salford institution, Islington Mill. Featuring the band's closest comrades whilst surrounded by symbolic fruit, letters, flowers, and candles, the imagery mirrors the raw yet luscious storytelling found within the music. The recording process focused on embracing organic constraints to channel their earliest musical influences including \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eThe Stooges\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e, \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eThe Ronettes\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e and \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eJoy Division\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eLead-off single '\u003c\/span\u003e\u003cem\u003e\u003cspan\u003eAll Over\u003c\/span\u003e\u003c\/em\u003e\u003cspan\u003e' is as romantic as it is savage in its garage rock growl, whilst '\u003c\/span\u003e\u003cem\u003e\u003cspan\u003eYoung Love\u003c\/span\u003e\u003c\/em\u003e\u003cspan\u003e' channels \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eThe Velvet Underground\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e with its \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eMoe Tucker\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e style drums and almost out of tune guitars. Rather than overthinking the production, PINS leant deeper into analogue techniques and imposed limitations such as only using the specific instruments available in the room at the time of recording in order to let the creativity flow naturally. The result is a deeply meaningful collection of songs that directly confronts the complex dualities of life and death, with an album title borrowed from a Sylvia Plath poem called Love Letter.\u003c\/span\u003e\u003c\/p\u003e","brand":"Haus of PINS","offers":[{"title":"DINKED Edition #451","offer_id":60021807219033,"sku":"SDZ-54952","price":30.99,"currency_code":"EUR","in_stock":true},{"title":"Red Vinyl LP","offer_id":60022028108121,"sku":"SDZ-54953","price":27.99,"currency_code":"EUR","in_stock":true},{"title":"CD","offer_id":60022030631257,"sku":"SDZ-54954","price":14.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/3455\/0945\/files\/451_MAIN.png?v=1792428827","url":"https:\/\/spindizzyrecords.com\/products\/pins-if-im-alive-now-then-i-was-dead","provider":"Spindizzy Dublin","version":"1.0","type":"link"}